Joanne Fajardo

Joanne Fajardo is a Product Marketing Manager at Progressive Automations with 15 years of experience in marketing, communications, product positioning, and business strategy. She specializes in product research, market and competitive analysis, content strategy, e-commerce, and translating technical product information into clear, practical guidance for customers.

"Great automation starts with understanding the problem, the product, and the people it’s built to serve."

Joanne leads product marketing initiatives across Progressive Automations and Progressive Desk, spanning new-product launches, pricing, portfolio optimization, competitive intelligence, and product content. Her work supports key decisions on product launches, pricing, end-of-life planning, and customer-facing product strategy.